It’s April, which means mothers day is coming, which means it’s the time yogis give presents to their moms, which means busy time in your yoga business.
Seasonal sale can be your most profitable yoga marketing in the studio.
Promotional Yoga Marketing #1: Help your clients find perfect mother’s gift. Are you offering holiday specials and gift vouchers in your studio?
Did you know, you could easily target and let the entire city population see your offer thanks to small and very inexpensive Facebook Ads?
Just don’t forget to make your promotional offer is really eye catching…
Promotional Yoga Marketing Idea #2: Think BIG! Instead of offering gift vouchers to one individual at a time, how about targeting people who already have 1000s of your ideal prospects, such as kindergardens with lots of new moms.
Promotional Yoga Marketing Idea #3: And finally…do not spend any penny on yoga advertising until you marketed to existing clients! Why? Because the fact is it is 7 times easier and cheaper to sell your product to existing clients than new ones.
Happy mother’s day & yoga promotions
Christmas is a strange day for me. I grew up in a country where baby Jesus was fictionalised for the kids fairy tales, although some grandparents still kept the tradition of lighting cand... Read more
Europe had gone through two world wars in half a century, today we are discussing the price of a carrier bag. Boring? yes, the scale of a problem compared to the generation war? What a pro... Read more
I am experiencing a micro panic attack as I stare at the paint, brushes, nails, hooks and endless rolls of wall paper in the giant B&Q store near Manchester. Remembering that I rarely go... Read more
Mr Labunski spoke English with a strong German accent, came from Belgium and had been running a publishing house from London’s Old Street studios. He liked wearing green velvet hat wit... Read more
A while back I gave you some tips about getting your yoga studio bragged about, but what do you do when you just can’t get it bragged about? Problem: You teach in the community hall a... Read more
Flashbacks: This was a really fun time in London, I would go anywhere, anyplace to deliver the message that doing what you loved and making a living out of it was fun, cool and possible. I w... Read more
Dear Yoga Teacher I went to a yoga class the other day. It was a class I don’t go to. The teacher was brilliant. Not only did she understood the reality of moving the body but explain... Read more
The other day me and Alan did what we always do in the mornings, walked down to the local Costa for a cup of coffee, but on the way back we did something out of ordinary… came back ho... Read more
Is it time for the family run yoga business? The other day we had guests in the house, one girl was the final year university student. When I asked what were her plans for the career she re... Read more
How to turn a trade show into a lucrative investment for your yoga retreat and training businesses. Note: This case study is based on beauty wellness industry but equally applicable to any y... Read more